WordPress is an incredible tool for any business owner interested in putting their best face forward online. But your WordPress website is only as good as the plugins you use. WordPress plugins give you added functionality with hardly any effort. They bridge the gap between you and your site visitors, helping you understand how your website is doing and how to improve it. They’re an invaluable tool for any business looking to find new clients, book appointments, and show up online. (Especially if yours is a service-based business!)
Here are a few of our favorite WordPress plugins for business websites. (Bonus – most of these offer a free version!)
WPForms is a user-friendly contact form plugin for WordPress that allows your users to get in touch with you. With this powerful plugin, you can create contact forms, email signup forms, payment forms, and even polls. Its simple drag & drop functionality makes it so you can create custom contact forms within minutes. WPForms offers both a free version and a premium version.
Yoast SEO is a popular plugin that can help increase your website traffic. It provides powerful features and tools to improve your on-page SEO. That way, you can drive more visitors from search engines to your website. Yoast SEO is free
MonsterInsights is the top Google Analytics WordPress plugin. It gives you valuable insights about how visitors find and use your website, right in your WordPress dashboard. You can then use that information to optimize your website to increase traffic and revenue. MonsterInsights offers both a free version and a premium version.
Start Booking is the best WordPress booking plugin for service-based businesses, such as salons, fitness studios, or consulting companies. This highly customizable online calendar allows you to book appointments and classes directly from your WordPress website. The best part? You won’t have to manage your entire calendar from the WordPress dashboard. Start Booking offers a no-obligation 14-day free trial.
These are just a handful of WordPress plugins that can improve any business website. There are thousands of WordPress plugins that can help you take your website to the next level. But this is a great place to start optimizing your WordPress website and turning website visitors into loyal customers.